News
adbreakanthems’ News page covers the latest developments in the market for music in current TV adverts
Dec 2012 | Ikea – “Playin’ With My Friends”
POSTED ON 2 December 2012
IKEA has been playing around a lot with music video-style ads of late.
October 2012 | Chartwatch Commentary
POSTED ON 22 November 2012
Adbreakanthems’ October round up of the UK’s Official Chart, including music used in the UK’s best TV Ads.
January to June 2012 adbreakanalysis
POSTED ON 3 November 2012
EMI Music Publishing boasted the biggest presence in TV and cinema campaigns over the first half of this year, with 38 of their songs used for adverts
Robinson Straddles The Globe
POSTED ON 2 November 2012
Universal Music UK has created a new one stop shop for all the company’s synch, brand partnership and TV production activities and promoted director
Nov 2012 | Jaspar Shelbourne, JWT Global Creative Director
POSTED ON 25 October 2012
Mad About The Boy Client – Levi Strauss & Co Agency – Bartle Bogle Hegarty Brand – Levi’s 501 Title – Swimmer Song ̵
Baran heads for Vevo
POSTED ON 25 October 2012
Music video site Vevo has hired former Channel 4 head of future and digital media Errol Baran as its new commercial director.
War Child Celebrate 20th Birthday With Cake
POSTED ON 25 October 2012
War Child, the charity that has strong links with musicians, has hired Cake to help plan its strategy – from social media to content creation
Head in The Clouds
POSTED ON 25 October 2012
SoundCloud has struck a deal with Getty Images allowing its users to make their music available for licensing to a range of clients, including adver
It’s Official: Syncs Boost BPI Business
POSTED ON 15 October 2012
Music sync and other so-called 360-degree deals brought UK record companies an extra £76m in revenue last year.