News & Views
adbreakanthems’ News and Views page covers the latest developments in the market for music in current TV adverts
On A Mission
POSTED ON 8 April 2013
The BPI and MPA are planning a music industry trade mission to Paris next month.
US Streamer Makes A Splash!
POSTED ON 8 April 2013
Spotify has launched its first ad campaign to spread the word about the music-streaming service in the US.
Successful Syncs
POSTED ON 4 March 2013
The second Music+Sound Awards earlier this month saw the Bee Gees run off with two sync awards.
BBC at the BRIT’s
POSTED ON 4 March 2013
UK Music invited BBC head of legal and business affairs John Moran as one of its guests at the BRIT Awards last month.
A sync to die for!
POSTED ON 3 March 2013
Homeland star Damien Lewis and Lana Del Rey have been brought together by Jaguar to star in a short film featuring the company’s new F-Type sports c
Radio on the box
POSTED ON 3 March 2013
Magic 105.4, Bauer Media’s London station, has launched its first new TV ad for three years in a move to boost its profile in the capital.
Expert evaluation
POSTED ON 3 March 2013
UK Rights holders should be prepared to reduce their sync fees if they want to license track into US TV programmes.
Hollywood Here We Come!
POSTED ON 3 March 2013
The music industry’s 2013 sync licensing mission to Los Angeles takes place April 29-May 2 this year.
Magnet attracts them young!
POSTED ON 3 February 2013
Magnet Kitchens’ new TV advertising campaign features an unsigned singer songwriter from Australia, who was flown from Perth to London after her son
BMG Chrysalis takes care of business
POSTED ON 3 February 2013
BMG Chrysalis UK has expanded its sync team by hiring Carla Tully as creative manager focusing on new business development.